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The Motto of “Safety Third”

The Motto of “Safety Third”

The desire for safety stands against every great and noble enterprise.--Tacitus Burning Man used to have a motto: “Safety third.”  What they meant by this, is that safety is still important (a ...

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Are You Free From Your Father?

Are You Free From Your Father?

Well I’m a 40 year old, grown ass man who has accomplished every goal I have ever set, and I’m not yet free. And I understand why. When we are an infant, we are truly in the garden of Eden. Our mot...

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The Beauty and Horror of Being Human

The Beauty and Horror of Being Human

It is so easy to get lost in the judgment of people, that we become blind to the beauty of human beings. It takes fucking courage to be a human. We are the only earth-bound being forced to reckon ...

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What is the antidote to suffering?

What is the antidote to suffering?

“What is the antidote to the suffering and malevolence of life? The highest possible goal.” -Jordan B. Peterson So what is your highest possible goal? I know what mine is. But do I always act in ...

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What Is True?

What Is True?

I want you to think about a situation that you desire clarity around. An answer you seek. Something personal. Because yes, all of us would like to know when aliens are going to show up!  Then bust ...

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Are You A Laser or Lantern?

Are You A Laser or Lantern?

Your attention is like a light source. Whatever your light is focused on, you will learn about. If you focus your light on mathematics for example, you will illuminate more and more complicated equ...

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Secret To Instantly Change Perspective

Secret To Instantly Change Perspective

When I am feeling flustered, frustrated, concerned about how things are going personally and collectively, I have a trick. I imagine that I am a fresh soul. Without my personal history, just pure c...

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Do You Know Resistance?

Do You Know Resistance?

Is that draft of your story/poem/book stuck in your documents list, beckoning you to finish it, while you steadily ignore it’s pleas? Is that business idea still in the aether, thirsty for you to w...

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Looking In The Wrong Place

Looking In The Wrong Place

One of the stickiest stories is that somehow our mental/emotional salvation is going to come from the external world. Unfortunately, whatever you are searching for externally will eventually fail y...

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Transitioning from Onnit CEO

Transitioning from Onnit CEO

Today the news is official I have stepped down as CEO of Onnit. I am doing this completely of my own volition, because it is for the good of all. I am doing it BECAUSE I love Onnit. Onnit is in my...

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From Iron To Steel | The Darkness Story

From Iron To Steel | The Darkness Story

We all know that a good Japanese sword is made of the strongest steel. But that steel begins as iron ore. The iron ore is then melted, and formed into a block, where the swordsmith begins the proce...

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You’re Already There

You’re Already There

We love the idea of being on a journey--going from where we are now to somewhere that is better. Whether this is losing weight, making money, spiritual growth...whatever. As long as we have a place...

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